Copywriter

Mumbai · APAC · 2+ years experience · Onsite · Posted Sep 30, 2026

At a glance

As a Copywriter you will be an integral part of the team.
You will need to combine deep understanding of the trends and concerns inherent to the beauty industry with a varied skill set that will include copywriting, investigative research, script writing, conceptual thinking and content project planning.
The role will primarily involve writing for digital/web: you’ll help brands fit their tone of voice to this landscape and advise on content that’ll powerfully connect with consumers.

Write, research and conceptualise creative, innovative content that brings readership and encourages sharing
Write short and long form copies for social channels and ecommerce platforms
Repurpose existing content for different uses
Work closely with clients to create strong concepts from initial briefing through to execution
Set tone and drive creativity, working closely with the Creative Director-Copy (CD/ Account Director) and Data Strategists to ensure creative excellence
Maintain a high awareness of relevant trending topics and news to identify content opportunities
Be responsible for working with internal teams to gather input and validate the content
Ensure consistency and quality across all written content
Present and articulate concepts to clients

2+ years of strong experience writing copies for digital.
Has worked for at least 1 creative agency before
Specifically looking after an array of beauty & cosmetics brands.
A thorough understanding of the language and needs inherent to writing for beauty brands
Experience of publishing through social media channels and content management systems
A powerful grasp of how content can play out across multiple mediums
Able to use data and insight to inform creative
A flair for words
Demonstrated ability to combine and translate complex material from different sources and contexts into stories and content that engage and resonate with target audiences
Confident presenting and communicating clearly to other team members and clients.