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Creative Lead

Hasbro

Renton · United States · USD 150,500-235,200 / year · 5+ years experience · Hybrid · Posted Oct 6, 2026

At a glance

Experience
5+ years experience
Workplace
Hybrid
Location
Renton · United States
Salary
USD 150,500-235,200 / year

About the role

  • The Creative Lead joins the Digital Ventures team at Wizards of the Coast to guide the creative direction of a slate of video games based on Wizards IP built with external developers.
  • This role involves strategy development, project leadership through external partners, incubation, and prototyping across multiple projects simultaneously.

Responsibilities

  • Set and maintain the creative vision for each game, grounded in what players love about our brands, from early concept through launch.
  • Lead and manage projects through multidisciplinary partner teams across game design, narrative, UX, art and audio, with clear feedback, reviews, and approvals.
  • Advocate for quality by setting creative intent and world-class standards for each project.
  • Incubate and prototype new play experiences with our IP, and champion them inside Wizards, from early concepts and pitches through development.
  • Translate franchise direction into materials partners can build from, such as aspirational targets, kickoff guides, guardrails and franchise bibles.
  • Help develop strategy for Wizards IP in games, including which opportunities to pursue, which partners to build them with, and the frameworks Wizards uses to evaluate and support them.

Requirements

  • 5+ years of director-level creative leadership working with internal and external partners to ship titles on mobile or PC/console.
  • A developer’s understanding of how games are made, from design methodology to craft, and the hands-on design, narrative or art skills to contribute directly when a project needs it.
  • A track record of managing projects through external developers and building strong relationships with them, adapting your direction across studios, cultures, time zones, and matrixed organizations.
  • Sharp judgment on authenticity and quality, and the ability to explain them clearly to partners and leaders.
  • A working knowledge of game industry trends, market analysis, and emerging technology (including AI).
  • Experience turning existing IP into new game concepts and familiarity with Magic: The Gathering, Dungeons & Dragons, or both.
  • Comfort moving between blue-sky concepting, incubation and prototyping, strategy and execution.
  • A self-directed multi-tasker with strong organizational skills and a healthy relationship with feedback.

Preferred qualifications

  • Experience on the licensor or publisher side of a game partnership.
  • Experience with live-service games.
  • A love of our fandoms and the communities around them.
  • Interest in using and learning AI tools like Claude.

Benefits

  • Health & Wellness
  • Time Off to Recharge
  • Financial Well-being
  • Life & Family Support
  • Volunteer and Community Initiatives
  • Learning & Development
  • Exclusive Perks
  • Annual and long-term incentives

Workplace

  • Hybrid role requiring three days a week in the Renton, WA office.
  • Occasional travel required.

Skills

  • Claude
  • AI
  • Game Design
  • UX
  • Narrative
  • Prototyping
  • Strategy Development

Hasbro

Creative Lead

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