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Director, Event Marketing – AI Accelerators

C3 IoT

Redwood City · USD 174,000-225,000 · 7+ years experience · Full-time · Posted Oct 1, 2026

At a glance

Experience
7+ years experience
Employment
Full-time
Location
Redwood City
Salary
USD 174,000-225,000 · Base salary

About the role

  • C3 AI is seeking a results-driven, hands-on marketing leader to run the C3 AI Accelerator Series day to day.
  • The role involves driving the direct-marketing engine that fills every room with the right people and ensuring flawless delivery in every market.
  • This position is based in Redwood City, CA, requires being in the office 5 days a week, and entails travel as necessary.

Responsibilities

  • Execute the Accelerator strategy, global calendar, messaging, and creative in partnership with marketing leadership
  • Maintain and apply the Accelerator Playbook, including operating model, checklists, and decision rights, to ensure consistency as the program scales
  • Plan and run the direct-marketing campaigns behind every event: personalized outbound, email, account-based campaigns, and partner channels
  • Manage the registration funnel and data; drive qualified attendance, show rate, and cost per qualified attendee
  • Partner with sales on target accounts, seller activation, and direct outreach, and drive post-event follow-up that converts attendees into account conversations
  • Own the workback, market intake, and activation checklist for each city, including agency, venue, and vendor coordination
  • Ensure attendee, technical, and facilitator readiness for a working session where every participant builds
  • Run the scorecard and post-event debriefs, and report results, including pipeline influenced, to marketing leadership
  • Manage the event budget and lead a small team of event and campaign marketers

Requirements

  • Bachelor's degree
  • 7+ years of professional experience, including significant marketing experience
  • Proven success in direct marketing, with campaigns and conversion results you can demonstrate from invitation through attendance to pipeline
  • Experience running multi-city event programs at a consistently high standard
  • Experience managing budgets, agencies, and vendors; experience leading or mentoring a team
  • Data-driven approach to measurement and pipeline attribution
  • Strong communication skills and the presence to work with senior executives and customers
  • Willingness to travel extensively, domestically and internationally

Preferred qualifications

  • Advanced degree (MBA or master's)
  • B2B enterprise software, AI, or developer-audience event experience
  • Experience with large industry conferences
  • Account-based marketing alongside enterprise sales

Benefits

  • Excellent benefits
  • Competitive compensation package
  • Generous equity plan

Workplace

  • Based in Redwood City, CA
  • Requires being in the office 5 days a week
  • Requires travel as necessary and willingness to travel extensively, domestically and internationally

C3 IoT

Director, Event Marketing – AI Accelerators

Apply now