Director, Event Marketing – AI Accelerators
Redwood City · USD 174,000-225,000 · 7+ years experience · Full-time · Posted Oct 1, 2026
At a glance
- Experience
- 7+ years experience
- Employment
- Full-time
- Location
- Redwood City
- Salary
- USD 174,000-225,000 · Base salary
About the role
- C3 AI is seeking a results-driven, hands-on marketing leader to run the C3 AI Accelerator Series day to day.
- The role involves driving the direct-marketing engine that fills every room with the right people and ensuring flawless delivery in every market.
- This position is based in Redwood City, CA, requires being in the office 5 days a week, and entails travel as necessary.
Responsibilities
- Execute the Accelerator strategy, global calendar, messaging, and creative in partnership with marketing leadership
- Maintain and apply the Accelerator Playbook, including operating model, checklists, and decision rights, to ensure consistency as the program scales
- Plan and run the direct-marketing campaigns behind every event: personalized outbound, email, account-based campaigns, and partner channels
- Manage the registration funnel and data; drive qualified attendance, show rate, and cost per qualified attendee
- Partner with sales on target accounts, seller activation, and direct outreach, and drive post-event follow-up that converts attendees into account conversations
- Own the workback, market intake, and activation checklist for each city, including agency, venue, and vendor coordination
- Ensure attendee, technical, and facilitator readiness for a working session where every participant builds
- Run the scorecard and post-event debriefs, and report results, including pipeline influenced, to marketing leadership
- Manage the event budget and lead a small team of event and campaign marketers
Requirements
- Bachelor's degree
- 7+ years of professional experience, including significant marketing experience
- Proven success in direct marketing, with campaigns and conversion results you can demonstrate from invitation through attendance to pipeline
- Experience running multi-city event programs at a consistently high standard
- Experience managing budgets, agencies, and vendors; experience leading or mentoring a team
- Data-driven approach to measurement and pipeline attribution
- Strong communication skills and the presence to work with senior executives and customers
- Willingness to travel extensively, domestically and internationally
Preferred qualifications
- Advanced degree (MBA or master's)
- B2B enterprise software, AI, or developer-audience event experience
- Experience with large industry conferences
- Account-based marketing alongside enterprise sales
Benefits
- Excellent benefits
- Competitive compensation package
- Generous equity plan
Workplace
- Based in Redwood City, CA
- Requires being in the office 5 days a week
- Requires travel as necessary and willingness to travel extensively, domestically and internationally