Fashion Paid Advertising Strategist
Colombia · Argentina · Brazil · Mexico · Remote · 1-2 years experience · Remote · Posted Oct 6, 2026
At a glance
- Experience
- 1-2 years experience
- Workplace
- Remote
- Location
- Colombia · Argentina · Brazil · Mexico · Remote
About the role
- The Fashion Paid Advertising Strategist owns the execution, performance, and growth of paid media campaigns for a specific book of business. This role involves working closely with account leadership to develop strategy, manage budgets, and provide performance insights to clients.
Responsibilities
- Own execution and performance of paid social and paid media campaigns
- Manage Meta Ads, LinkedIn Ads, Google Ads, YouTube Ads, and Bing Ads
- Execute campaign builds and production with redundancy across channels
- Lead performance optimizations relative to client goals
- Manage client budgets and advise on budget adjustments
- Facilitate internal communication regarding performance, strategy, and deliverables
- Prepare and present weekly client progress recaps and performance insights
- Execute performance reporting and create client presentations
- Leverage AI technologies to enhance and optimize business processes
- Utilize the Nova ecosystem for departmental tasks
Requirements
- 2-3 years of digital marketing experience
- 1-2 years of experience in an agency setting
- Minimum 2 years of experience with Direct Response marketing (E-Commerce, Lead Gen, or B2B)
- Minimum 2 years of experience with Meta Ads for direct response campaigns
- Minimum 2 years of hands-on experience with Search Engine Marketing
- Experience with campaign development, bid optimization, keyword research, and ad copy development
- Significant campaign management experience in Performance Max, Standard Shopping, YouTube Ads, Display, or Local campaigns
- Proficiency in Google/Microsoft Office Suite
- Proficiency in Google Analytics
- Advanced proficiency in spoken and written English
Skills
- Meta Ads
- LinkedIn Ads
- Google Ads
- YouTube Ads
- Bing Ads
- Google Analytics
- Microsoft Office Suite
- Performance Max
- Standard Shopping
- Display Advertising
- Direct Response Marketing
- Search Engine Marketing
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- Nova Ecosystem