At a glance
- Experience
- 2-4 years experience
- Employment
- Full-time
- Location
- New York City
About the role
- As Growth Marketing Manager, you'll own how Tennr gets found, across paid channels, traditional search, and the AI assistants our buyers increasingly ask first.
- Learning how buyers search and what they respond to is the core of the job.
Responsibilities
- Run campaigns across Google, LinkedIn, and Meta (Facebook and Instagram), including keyword strategy, bidding, audience targeting, and landing page alignment.
- Own The Trade Desk, including audience selection, account-based targeting, and connected TV.
- Own keyword strategy, on-page and technical SEO, and organic growth.
- Make Tennr the answer when buyers ask AI assistants about referral intake, prior auth, and patient onboarding, by structuring owned content for LLMs and earning mentions on the third-party sources they cite.
- Build the framework for CPL, CPQL, and pipeline contribution, and keep conversion signal clean so platforms optimize toward qualified pipeline.
- Carry a pipeline goal shared with Growth and Sales.
- Test new channels and new ways of working, including AI tools and Clay workflows, and decide what to scale.
- Work with Sales on target segments, Content Marketing on paid offers, and Brand and Design on creative.
Requirements
- 2–4 years owning paid programs end-to-end, ideally at a B2B SaaS company.
- Hands-on experience building enrichment and audience workflows in Clay.
- Quantitative fluency with CPL, CPQL, and pipeline contribution.
- Builder DNA with experience taking a channel from 0 to 1 and scaling what worked.
- Comfort with AI and a habit of experimenting with it.
- Creative judgment to show campaigns run and explain the thinking behind them.
Preferred qualifications
- A management consulting background (MBB or similar) is a strong plus.
- Have run campaigns in The Trade Desk or another DSP.
- Have healthcare or healthtech experience.
- Have run Reddit, X, or trade media campaigns.
Benefits
- Beautiful new office at 345 Hudson Street
- Unlimited PTO
- 100% paid employee health benefit options
- Employer funded 401(k) match
- Competitive parental leave
- Free lunch
- Pantry full of snacks
Workplace
- Collaborate and connect with like-minded, driven individuals in our Hudson Square office 4 days/week
Skills
- Meta
- The Trade Desk
- SEO
- AEO
- Clay
- AI Tools