Integrated Campaigns, APJ
Remote · 8+ years experience · Full-time · Remote · Posted Oct 8, 2026
At a glance
- Experience
- 8+ years experience
- Employment
- Full-time
- Workplace
- Remote
- Location
- Remote
About the role
- This role owns the planning and execution of integrated marketing campaigns across multiple channels and markets, with the goal of generating and accelerating pipeline for the business.
- You will concept and drive campaigns that span the full marketing funnel as well as drive the localization and regional adaptation of integrated campaigns for international markets.
Responsibilities
- Build and execute integrated campaigns for key audiences that extend across all stages of the marketing funnel – building awareness, generating leads, accelerating pipeline, and driving renewals/expansions.
- Bring sophisticated, multi-channel expertise to deliver campaigns via digital, web, email, online events, direct mail, social, events, sales plays, and more, all in partnership with functional and regional teams.
- Own campaign performance by measuring, analyzing, and reporting on the impact of campaign on pipeline, revenue, target account penetration, and the demand funnel.
- Establish and maintain the campaign plan and calendar, as well as individual campaign timelines, coordinating deliverable schedules across marketing.
- Localize campaign messaging, content, offers, CTAs, and promotional plans so they resonate with local audiences, buying behaviors, and market conditions.
- Ensure campaign assets are consistent with brand and product positioning while remaining flexible enough for regional needs.
- Build and run a scalable ABM engine to support Cursor’s most strategic opportunities, creating coordinated plays that support complex deal cycles.
- Partner with Sales, Field, and product teams on high-priority accounts to develop bespoke campaign support — including executive content, follow-up programs, and multi-touch engagement plans.
- Create repeatable processes and programs that help multithread into large accounts, reach additional stakeholders and business units, and strengthen Cursor’s position across complex enterprise buying groups.
