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Principal Product Manager

SoFi

CA - San Francisco · NY - New York City · WA - Seattle · 8+ years experience · Remote · Posted Sep 29, 2026

At a glance

Experience
8+ years experience
Workplace
Remote
Location
CA - San Francisco · NY - New York City · WA - Seattle

About the role

  • SoFi is looking for a Principal Product Manager to lead one of our most strategic product areas.
  • As a senior individual contributor and product leader, you'll set vision, define strategy, and drive execution on complex, high-impact initiatives that shape how our members borrow, save, spend, invest, and protect their money.

Responsibilities

  • Own and evolve the product vision, strategy, and multi-year roadmap for your product area.
  • Break vision into phases, prioritize, and drive backlogs for launch with your dedicated engineering teams.
  • Drive platform and product strategy focused on scalability, reliability, security, and regulatory compliance.
  • Partner deeply with engineering to make critical architectural decisions and guide long-term investments.
  • Engage with risk, compliance, legal, and security teams to align product capabilities with regulatory requirements.
  • Define success metrics and rigorously measure performance, member impact, and business outcomes.
  • Lead complex build-vs-buy evaluations, including vendor assessments and technology trade-offs.
  • Lead experiments to validate hypotheses and measure impact on key outcomes like member outcomes, engagement, and revenue.
  • Influence broader company strategy, mentor other product managers, and raise the bar for product craft across the organization.
  • Communicate the vision, strategy, execution plan, and customer impact to all stakeholders, including the highest levels of leadership in the company.

Requirements

  • Bachelor's degree or higher, ideally in a technical, finance, or quantitative field.
  • 8+ years of product management experience.
  • Proven track record leading technically complex or highly strategic products at scale.
  • Deep technical fluency and ability to collaborate with engineers, data scientists, and architects on trade-offs and design decisions.
  • Demonstrated ability to balance long-term platform and product investments with near-term delivery needs.
  • Strong cross-functional leadership skills, particularly with engineering, design, data science, security, compliance, legal, and analytics.
  • Exceptional written and verbal communication skills, with the ability to simplify complexity for diverse stakeholders and present to C-level leadership.
  • Experience owning end-to-end product delivery and P&L or key business outcomes.
  • Comfort navigating ambiguity, trade-offs, and evolving constraints in a fast-paced environment.

Preferred qualifications

  • MBA or advanced degree in a technical, business, or quantitative field.
  • Experience in fintech, financial services, payments, or other highly regulated industries.
  • Experience with data-driven, personalized, or AI-powered consumer products.
  • Experience building and mentoring high-performing product teams.
  • Passion for helping members achieve financial independence and get their money right.

Workplace

  • We are unable to accommodate remote work from Hawaii, Alaska or Puerto Rico at this time.

SoFi

Principal Product Manager

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