Senior Analyst, GTM Analytics
US-CA-Menlo Park · 5+ years experience · Full-time · Hybrid · Posted Oct 19, 2026
At a glance
- Experience
- 5+ years experience
- Employment
- Full-time
- Workplace
- Hybrid
- Location
- US-CA-Menlo Park
About the role
- Our Data Analytics and AI org (DAA) is actively seeking a Senior Analyst, GTM Analytics to contribute to building our framework to identify opportunities for new logo acquisition and core customer expansion.
- Deliverables include account based marketing insights, agentic field marketing optimization, architecting intelligent data foundations, and diving into core org metrics such as ROI and funnel leakage.
Responsibilities
- Partner with Account Based Marketing executives to align analytics initiatives with global business objectives including active GTM alignment, technical roadmap strategy, and shaping investment decisions.
- Go beyond reporting to influence pipeline generation, conversion optimization, and campaign ROI by presenting complex analytical findings with clarity and impact.
- Maintain deep fluency in the data models, metrics, and pipelines that power GTM reporting.
- Partner closely with Analytics Engineering and Data Engineering teams to ensure insights are accurately surfaced and step in hands-on-keys when needed to build, debug, or extend models.
- Transform the way we work through AI systems and architecting secure solutions for both internal and stakeholder efficiency.
- Ensure data integrity across source systems through automated testing and reconciliation.
- Spearhead data infrastructure improvements and best practices the team can trust at scale.
- Represent the company in the business intelligence space at industry events and champion innovation across the analytics org.
- Engage with customers regularly to share best practices and evangelize our work.
Requirements
- 5+ years of experience in Analytics/BI within large-cap tech companies or high-growth SaaS environments.
- Advanced SQL, hands-on dbt proficiency, and strong Python skills for data transformation, analysis, and building AI-powered data applications.
- A track record of partnering directly with Marketing leadership to drive strategic decisions.
- Proven experience with B2B marketing technology stacks such as Salesforce and Marketo/Eloqua/HubSpot.
- Familiarity with the data pipeline ecosystem including Airflow, dbt, and Snowflake.
- Comfortable presenting to, advising, and pushing back on Director+ stakeholders with the ability to work across different cultures and time zones.
Workplace
- Hybrid role requiring 3 days in Menlo Park, CA
Skills
- SQL
- Dbt
- Snowflake
- Python
- Streamlit
- Salesforce
- Marketo
- Eloqua
- HubSpot
- Airflow