Senior Creative Program Manager

Denver, CO - Hybrid · New York, NY - Hybrid · San Francisco, CA - Hybrid · 5-7 years experience · Hybrid · Posted Oct 8, 2026

At a glance

Experience: 5-7 years experience
Workplace: Hybrid
Location: Denver, CO - Hybrid · New York, NY - Hybrid · San Francisco, CA - Hybrid

At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff — payroll, health insurance, 401(k)s, and HR — so owners can focus on their craft and their customers. With teams in Denver, San Francisco, and New York, we support more than 500,000 small businesses nationwide and are building a workplace that reflects the people we serve.
All full-time employees receive competitive base pay, benefits, and equity (RSUs) — because everyone who helps build Gusto should share in its success. Offer amounts are determined by role, level, and location. Learn more about our Total Rewards philosophy.
AI is a fundamental part of how work gets done at Gusto. We expect all team members to actively engage with AI tools relevant to their role and grow their fluency as the technology evolves. AI experience requirements vary by role and will be assessed during the interview process.

Gusto's Brand Studio is scaling its team and building systems to meet growing ambitions ranging from brand refreshes to complex, multi-channel integrated campaigns.
The Senior Creative Program Manager serves as the connective tissue between Brand Studio and cross-functional partners like Marketing, PMM, R&D, and Legal.
This role independently executes against operational roadmaps, unblocking projects, managing cross-functional stakeholders, and driving timelines across tier-1/tier-2 launches.

Serve as the primary point of contact for cross-functional stakeholders across active projects including running daily/weekly updates, unblocking work, and escalating when needed.
Build and maintain creative workback schedules, keeping the project source of truth current as scope, deliverables, and deadlines shift.
Manage vendor and agency relationships end to end including contractor paperwork, PO management, onboarding/access, and day-to-day production coordination.
Own the legal & compliance review pipeline for projects including submitting requests, chasing disclosures and input, and keeping creative moving through legal feedback.
Flag risks and dependencies early across creative projects, escalating to leadership before they become delivery problems.
Schedule and run feedback checkpoints from internal crits and stakeholder reviews to leadership sign-offs, and consolidate feedback back to the team.
Coordinate production logistics for shoots, agency staffing, on-site support, and stakeholder management.
Help stand up, optimize, and maintain the team's AI-enabled project infrastructure, including the Brand Studio dashboard and task tracker, and keep project management hygiene consistent across the team.
Run retros and drive process improvements for better templates, tighter rituals, and small workflow automations.

5–7 years of experience in creative, marketing, or brand production/project management — in-house or a blend of in-house and agency-side — with hands-on experience running point on multiple active projects, stakeholders, and vendors at once.
Experience managing complex, multi-channel integrated campaigns with multiple channel owners, including multiple approval checkpoints and parallel workstreams within a single project, and balancing a portfolio of several such projects simultaneously.
Experience building and maintaining workback schedules and/or project hubs that a team relies on, and helping stand up, optimize, or drive adoption of project management infrastructure such as dashboards, task trackers, or similar systems across a team.
Familiarity optimizing and maintaining AI-enabled tools and designing systems from scratch when needed; hands-on, daily use of AI tools for drafting, synthesis, and status updates.
Comfort operating in ambiguity and shifting scope and experience in an agile, fast-changing environment.
Strong written and verbal communication; interest in running retros and improving process.

Expertise building and maintaining workback schedules and project hubs in Notion a plus.

Hybrid model with designated days in office approximately 2-3 days per week.
Office locations include Denver, CO; New York, NY; and San Francisco, CA.
Reliable, consistent presence is expected whether working in-office, hybrid, or fully remote.