Senior Strategist (Freelance)
Global · VaynerMedia APAC Pte. Ltd. · 4+ years experience · Onsite · Posted Oct 5, 2026
At a glance
- Experience
- 4+ years experience
- Workplace
- Onsite
- Location
- Global · VaynerMedia APAC Pte. Ltd.
About the role
- VaynerMedia APAC is seeking a Senior Strategist for a freelance, project-based opportunity to manage and drive strategy expertise.
- The role requires deep familiarity with the China digital landscape and involves attending on-site events and activations.
Responsibilities
- Build the bridge between brands and consumers.
- Break down complex tasks and create clarity from complexity.
- Implement end-to-end customer experience strategies, including customer research, strategy, vision & design.
- Develop strategy solutions ranging from brand strategy down to tactical social, content, and influencer strategies.
- Use data and research to find interesting consumer insights to leverage.
- Craft content calendars, caption banks, and trendjacking posts.
- Perform content audits and collaborate with the media team to provide holistic success measurement frameworks.
- Bring the consumer's world to life for creative teams and clients using qualitative and cultural mining and insightful synthesis of quantitative research.
- Develop distinct and differentiated audience segmentations connected to strategic decisions and creative ways-in.
- Articulate effective strategic rationale and logic flow to form compelling stories and craft presentation decks.
Requirements
- Fluent in Mandarin
Preferred qualifications
- 4+ years experience as a strategist in a media or creative advertising agency in the China market.
- Can deliver work independently on all tasks and achieves results at pace with energy and drive.
- Can actively participate in collaboration sessions with other teams.
- Can execute a strong sense of priority level and urgency; and knows how to act on the critical difference between the two.
- Can manage the ongoing performance of different tasks or projects, as well as understanding and ownership of internal processes for quality assurance.
- Can administer agreed goals or projects by dealing to challenges in a responsive and constructive way.
- Can strive for zero mistakes or flagged internal process issues on work output.
- Portfolio would be nice
Workplace
- Requires attending on-site events and activations.
Skills
- Community Management
- Customer Research
- Brand Strategy
- Content Calendars
- Content Audits
- Quantitative Research