Sr. Partner Marketing Manager, AWS & AI Partners
United States · San Francisco · 7+ years experience · Posted Oct 7, 2026
At a glance
- Experience
- 7+ years experience
- Location
- United States · San Francisco
About Databricks
- Databricks is the Data and AI company. More than 20,000 organizations worldwide — including adidas, AT&T, Bayer, Block, Mastercard, Rivian, Unilever, and 70% of the Fortune 500 — rely on the Databricks Data + AI Platform to build and scale data and AI apps, analytics and agents. Headquartered in San Francisco with 30+ offices around the globe, Databricks offers a unified platform that includes Genie, Lakebase, Agent Bricks, Lakeflow, Lakehouse, and Unity Catalog. To learn more, follow Databricks on LinkedIn, X, YouTube, and Instagram.
About the role
- Sr. Partner Marketing Manager, AWS & AI partners, will accelerate Databricks’ growth by turning strategic cloud and AI ISV partnerships into measurable demand, pipeline, and customer-adoption outcomes.
- This role connects partner strategy, joint messaging, campaigns, events, and field execution across AWS and strategic technology partners.
Responsibilities
- Ensure the annual AWS joint marketing plan is delivering against agreed GTM priorities and assigned partner pipeline targets aligned to Databricks’ strategic products, including Genie, Unity Gateway, and Lakebase.
- AWS Marketing Development Funds (MDF) are deployed through clear investment tiers, approval workflows, vendor governance, and ROI reporting that enables informed re-investment decisions.
- Databricks’ presence at AWS re:Invent, AWS events, and related programs are producing agreed engagement, demand, and opportunity outcomes through coordinated events, content, demos, and activations.
- AWS and strategic AI/ISV co-marketing programs are generating net-new demand and supporting active opportunities, with sourced and influenced pipeline traceable through deal registration, SFDC matching, and partner lead tracking.
- Joint marketing plans, messaging, and customer-use-case campaigns with strategic AI/ISV partners are increasing awareness and creating demand for Databricks solutions.
- Created content in joint-marketing plans are supported with solution briefs, integration use cases, campaign assets, and customer proof points that are adopted across relevant partner and field teams.
- Product feature and integration launches with AI/ISV partners, along with at least six customer stories or joint announcements annually, are increasing market proof, partner activation, and customer adoption.
- Partner marketing motions and communications are scalable across regions, with standardized campaign kits, enablement touchpoints, and engagement or adoption results tracked against agreed targets.
Requirements
- 7+ years of experience in partner marketing, alliance marketing, or product marketing within enterprise software, cloud, or SaaS companies.
- Demonstrated experience building and executing joint marketing programs with AWS or comparable cloud and technology partners, with measurable impact on pipeline, opportunities, or revenue.
- Experience managing MDF, co-op funds, or joint marketing budgets, including investment governance and ROI measurement.
- Experience translating cloud, data, AI/ML, data engineering, data warehousing, or analytics capabilities into differentiated joint messaging and customer use cases for technical and business audiences.
- Proven ability to create customer-facing marketing content, including solution briefs, industry use cases, campaign assets, and customer proof points.
- Strong program-management and cross-functional leadership experience, aligning Product Marketing, Partner Managers, Solution Architects, and Regional Marketing around shared goals.
- Demonstrated ability to activate partners and customers through conferences, webinars, executive briefings, or other marketing forums using clear storytelling and data.
- Track record of moving complex programs from strategy to execution in a fast-paced, high-growth environment while measuring progress against business outcomes.
Skills
- SFDC
