Brand Lead

Mumbai · APAC · 8+ years experience · Onsite · Posted Sep 30, 2026

At a glance

As a Brand Lead, you'll play a pivotal role in creatively managing two prominent beauty brands.
The role will support one of India’s leading beauty and cosmetics brands, working across its diverse product portfolio.
You'll be leading and inspiring a team of writers, designers, and account managers to deliver high-quality work.

Lead an integrated team, providing guidance and management.
Drive constant experimentation and content innovation to identify breakthrough ideas.
Develop brand and cultural narratives to establish a compelling brand identity.
Collaborate with internal and external partners to generate fresh content ideas and drive Shorts adoption.
Execute go-to-market plans and campaigns, keeping abreast of the latest trends.
Align content strategies with stakeholders for a unified approach.
Oversee influencer content planning, ensuring seamless integration into owned and earned media plans.
Approve content plans, creative layouts, monthly narratives, and assets.
Monitor and approve all asset production briefs and creative outputs.
Establish KPIs and objectives, providing regular measurement reporting.

Minimum 8 years of content management and strategy experience, ideally in top-tier agencies, with a robust digital background.
Demonstrated proficiency in handling Beauty brands.
Proven experience managing teams of at least 8 members in previous roles.
Innate creativity with a clear strategic vision and strong attention to detail.
Exceptional influencing skills and adept at creative problem-solving.
Excellent planning, organization, and stakeholder management skills.
Proficiency in managing workflow, prioritizing tasks, and maximizing productivity.
Seasoned creator with a track record of seeing projects through from concept to completion.
Highly creative with a strong ability to generate ideas and contribute practically to studio output.
Self-motivated and capable of working with minimal supervision.