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Design Director, Soho Home

Soho House & Co

London, England · UK Support · Posted Oct 14, 2026

At a glance

Location
London, England · UK Support

About the role

  • We are looking for a Design Director to lead the Soho Home Design team and drive the creative direction, quality, and delivery of our product collections across Furniture, Upholstery, Lighting, Mirrors, Décor and Textiles.
  • Working closely with the Chief Creative Officer, this role will translate the overarching creative vision for Soho Home into a clear, ownable and commercially relevant product direction.
  • The Design Director will provide strong creative leadership to the Design team, while bringing pace and consistency to the journey from concept through to sketching, development and finalisation.

Responsibilities

  • Work closely with the Chief Creative Officer to define and evolve the creative direction for Soho Home across each season.
  • Translate the wider Soho Home creative vision into clear product and category direction for the Design team.
  • Maintain a strong and consistent creative point of view across all categories and seasons.
  • Establish clear category direction, product briefs and creative priorities before design work begins.
  • Lead seasonal sketch reviews and ensure designs are developed against the agreed creative and line-plan direction.
  • Lead, inspire and develop the Soho Home Design team, creating a high-performing and collaborative creative culture.
  • Provide creative leadership throughout the design and development process, from initial concept through to final approval.
  • Partner closely with Product Operations to maintain a clear and realistic design critical path across all seasons.
  • Work with NPD to ensure designs are commercially viable and ready for briefing and development at the required milestones.
  • Establish a clear and disciplined Design process across concept, sketching, review, development and finalisation.

Requirements

  • Significant experience in a senior design leadership role within interiors, furniture, homeware, hospitality or a related creative environment.
  • A highly developed and recognisable design point of view, with the ability to create products that feel distinctive and ownable.
  • Proven experience leading and developing a creative design team.
  • Strong understanding of furniture, upholstery, lighting, décor and/or interiors.
  • Excellent knowledge of materials, finishes, manufacturing processes and product development.
  • Experience developing collections from initial concept through to production.
  • Strong understanding of how to balance creative ambition with commercial and operational realities.
  • Excellent presentation and communication skills, with the ability to articulate a creative vision clearly to both creative and commercial stakeholders.
  • Highly organised, decisive and comfortable managing multiple categories, projects and deadlines simultaneously.
  • Collaborative and confident working with senior leadership, suppliers and cross-functional teams.

Benefits

  • Annual Every House Membership
  • 50% off Food & Drink, 7 days a week
  • Staff Room Rates
  • Private Health and Dental Care
  • Weekly Pay
  • Life Assurance
  • Up to 50% Staff Discount on Cowshed & Soho Home
  • In Office Dog Policy on Fridays
  • Season Ticket Loan
  • Free Counselling Sessions

Soho House & Co

Design Director, Soho Home

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