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Director of Product Management, Acquisition Intelligence

Zeta Global

New York, NY · IL · USD 220,000-250,000 · Remote · Posted Oct 14, 2026

At a glance

Workplace
Remote
Location
New York, NY · IL
Salary
USD 220,000-250,000

About the role

  • The Director of Product Management for ZX leads product strategy and delivery for Zeta’s customer acquisition business unit.
  • This leader turns the needs of ZX’s clients and teams into a clear product vision, roadmap, and set of priorities.
  • The role requires both ownership of ZX’s distinct needs and a commitment to building One Zeta by working closely with Product, Engineering, Data Cloud, and business unit leadership.

Responsibilities

  • Own the ZX product vision and roadmap by defining a product strategy for customer acquisition that reflects client needs, business priorities, and Zeta’s broader platform direction.
  • Connect the business unit with Product and Engineering by serving as the product lead for ZX and translating business opportunities into clear requirements and delivery plans.
  • Build on Zeta’s core capabilities by applying identity, data, AI, activation, and measurement capabilities to ZX use cases.
  • Lead the email acquisition product experience by bringing strong command of email acquisition and ESP ecosystems to shape products and integrations.
  • Scale solutions across One Zeta by identifying common needs and championing shared components, consistent workflows, and reusable approaches.
  • Understand customers and the acquisition workflow by working with ZX leadership, client teams, Sales, and customers to shape product decisions.
  • Drive execution and adoption by aligning stakeholders around scope, milestones, dependencies, and success measures.

Requirements

  • Significant product management experience, including ownership of a roadmap and delivery across multiple teams.
  • Experience with advertising technology, customer acquisition, marketing technology, or a related data-driven product area.
  • Deep understanding of email as an acquisition channel, including ESP platforms and integrations, audience and identity resolution, deliverability, campaign orchestration, and performance measurement.
  • Ability to translate commercial and customer needs into scalable product decisions and clear requirements for engineering teams.
  • Strong understanding of how data, identity, activation, and measurement work together in a marketing workflow.
  • A track record of influencing teams across business units and central platform organizations without relying on direct authority.
  • Sound judgment about when to tailor a product to a business need and when to invest in a shared capability.
  • Clear communication with technical, commercial, and executive stakeholders.

Benefits

  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity
  • Employee Discounts
  • Virtual Wellness Classes
  • Pet Insurance

Skills

  • Product Management

Zeta Global

Director of Product Management, Acquisition Intelligence

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