At a glance
- Employment
- Full-time
- Workplace
- Onsite
- Location
- Salt Lake City
About the role
- The Event Operations Coordinator is the engine behind every field event, responsible for driving attendance and locking down pre-event logistical details.
- This high-ownership, detail-driven role sits at the intersection of outreach, operations, and vendor coordination.
- You will partner closely with leadership to secure the ideal attendee mix and execute pre-event motions including registration, campaigns, communications, and vendor follow-through.
Responsibilities
- Partner with Sales Operations and the Field Marketing Manager to build targeted invite lists with the right mix of customers, in-pipe prospects, and net-new leads for each event
- Drive RSVPs and ticket confirmations through structured email cadences and direct outreach to hit the goal every time
- Maintain minimum registration and attendance rates
- Execute multi-touch outreach campaigns to drive RSVPs against event-specific targets
- Manage registration lists and ensure accurate, up-to-date attendee records throughout the pre-event cycle
- Coordinate with Sales to ensure reps are actively supporting outreach efforts for their accounts and prospects
- Ensure attendee travel is booked and act as liaison between attendees and travel agency as needed
- Build and maintain event websites where applicable, create and manage registration pages in Cvent, and build Salesforce campaigns
- Manage day-to-day vendor communication, track and process vendor invoices, and escalate issues as needed
- Draft and deploy all transactional attendee communications including Know Before You Go emails, event updates, and post-event surveys
Requirements
- Highly organized with strong attention to detail; you will catch things before they become problems
- Proven ability to run multi-touch outreach campaigns that drive real response rates, not just sends
- Experience with Cvent, Salesforce, and marketing operations fundamentals (UTMs, landing pages, campaign tracking)
- Comfortable managing vendor relationships and holding external partners accountable to timelines
- Strong written and oral communicator; you can write a crisp, effective outreach email and are energized by following up via phone and social media
- Self-directed and proactive; you don't wait to be told something needs to happen
- Thrive in a fast-paced environment managing multiple events simultaneously
Preferred qualifications
- Prior experience in event coordination, marketing operations, or inside sales outreach preferred
Benefits
- Medical, Dental, & Vision Insurance (for full-time employees)
- Competitive & Fair Pay
- Maternity & paternity leave (for full-time employees)
- Short & long-term disability
- Opportunity to learn from a dedicated leadership team
- Top-of-the-line company swag
Workplace
- Candidates residing in or near these metro areas are expected to work on a hybrid (2-3 days in-office/week) or fully onsite basis
Skills
- Cvent
- Salesforce
- UTMs
