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Fashion Paid Advertising Strategist

Power Digital Marketing

Nicaragua · Argentina · Brazil · Colombia · Mexico · Remote · 1-2 years experience · Remote · Posted Oct 6, 2026

At a glance

Experience
1-2 years experience
Workplace
Remote
Location
Nicaragua · Argentina · Brazil · Colombia · Mexico · Remote

About the role

  • The Fashion Paid Advertising Strategist owns the execution, performance, and growth of paid media campaigns for a specific book of business. This role involves working autonomously to manage client budgets, optimize campaign performance, and communicate strategic insights to clients and internal teams.

Responsibilities

  • Full ownership and execution of performance marketing via paid social and paid media native platforms.
  • Execute builds and production A-Z with redundancy across channels.
  • Lead execution of optimizations to improve performance relative to goals.
  • Manage client budgets and advise on budget changes based on expertise.
  • Own strategic communication internally for client teams.
  • Provide weekly client progress recaps with performance insights and future recommendations.
  • Execute performance reporting A-Z including presentation creation.
  • Leverage data to tell a story and articulate results to clients and stakeholders.
  • Employ AI technologies to enhance and optimize business processes.
  • Utilize and leverage the company's Nova ecosystem.

Requirements

  • 2-3 years of digital marketing experience, including 1-2 years in an agency setting.
  • Minimum 2 years of experience with Direct Response marketing in E-Commerce, Lead Gen, or B2B.
  • Minimum 2 years of experience with Meta Ads for direct response campaigns.
  • Minimum 2 years of hands-on experience with Search Engine Marketing.
  • Experience with campaign development and optimization processes including bid optimization, keyword research, and ad copy development.
  • Significant campaign management experience in Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, or Bing Ads.
  • Proficiency in Google/Microsoft Office Suite.
  • Proficiency in Google Analytics.
  • Advanced level proficiency in spoken and written English.

Skills

  • Meta Ads
  • LinkedIn Ads
  • Google Ads
  • Youtube Ads
  • Bing Ads
  • Performance Max
  • Standard Shopping
  • Display Advertising
  • Google Analytics
  • Microsoft Office Suite
  • Direct Response Marketing

Power Digital Marketing

Fashion Paid Advertising Strategist

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