Fashion Paid Advertising Strategist
Nicaragua · Argentina · Brazil · Colombia · Mexico · Remote · 1-2 years experience · Remote · Posted Oct 6, 2026
At a glance
- Experience
- 1-2 years experience
- Workplace
- Remote
- Location
- Nicaragua · Argentina · Brazil · Colombia · Mexico · Remote
About the role
- The Fashion Paid Advertising Strategist owns the execution, performance, and growth of paid media campaigns for a specific book of business. This role involves working autonomously to manage client budgets, optimize campaign performance, and communicate strategic insights to clients and internal teams.
Responsibilities
- Full ownership and execution of performance marketing via paid social and paid media native platforms.
- Execute builds and production A-Z with redundancy across channels.
- Lead execution of optimizations to improve performance relative to goals.
- Manage client budgets and advise on budget changes based on expertise.
- Own strategic communication internally for client teams.
- Provide weekly client progress recaps with performance insights and future recommendations.
- Execute performance reporting A-Z including presentation creation.
- Leverage data to tell a story and articulate results to clients and stakeholders.
- Employ AI technologies to enhance and optimize business processes.
- Utilize and leverage the company's Nova ecosystem.
Requirements
- 2-3 years of digital marketing experience, including 1-2 years in an agency setting.
- Minimum 2 years of experience with Direct Response marketing in E-Commerce, Lead Gen, or B2B.
- Minimum 2 years of experience with Meta Ads for direct response campaigns.
- Minimum 2 years of hands-on experience with Search Engine Marketing.
- Experience with campaign development and optimization processes including bid optimization, keyword research, and ad copy development.
- Significant campaign management experience in Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, or Bing Ads.
- Proficiency in Google/Microsoft Office Suite.
- Proficiency in Google Analytics.
- Advanced level proficiency in spoken and written English.
Skills
- Meta Ads
- LinkedIn Ads
- Google Ads
- Youtube Ads
- Bing Ads
- Performance Max
- Standard Shopping
- Display Advertising
- Google Analytics
- Microsoft Office Suite
- Direct Response Marketing