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Fashion Paid Advertising Strategist

Power Digital Marketing

Argentina · Brazil · Colombia · Mexico · Remote · 1-2 years experience · Remote · Posted Oct 6, 2026

At a glance

Experience
1-2 years experience
Workplace
Remote
Location
Argentina · Brazil · Colombia · Mexico · Remote

About the role

  • The Fashion Paid Advertising Strategist owns the execution, performance, and growth of paid media campaigns for a dedicated book of business. This role involves working closely with account leadership to develop strategy, manage budgets, and deliver performance insights across various paid social and search platforms.

Responsibilities

  • Full ownership and execution of performance marketing via paid social and paid media native platforms
  • Execute builds and production across channels including Meta, LinkedIn, Google, YouTube, and Bing Ads
  • Lead execution of optimizations to improve performance relative to goals
  • Manage client budgets and advise on budget changes
  • Own strategic communication internally for client teams
  • Provide weekly client progress recaps with performance insights and recommendations
  • Execute performance reporting and create presentations for stakeholders
  • Leverage data to tell a story and articulate results with clear next steps
  • Employ AI technologies to enhance and optimize business processes
  • Utilize and leverage the company's Nova ecosystem

Requirements

  • 2-3 years of digital marketing experience, including 1-2 years in an agency setting
  • Minimum 2 years of experience with Direct Response marketing in E-Commerce, Lead Gen, or B2B
  • Minimum 2 years of experience with Meta Ads for direct response campaigns
  • Minimum 2 years of hands-on experience with Search Engine Marketing
  • Experience with campaign development and optimization processes including bid optimization, keyword research, and ad copy development
  • Significant campaign management experience in Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, or Bing Ads
  • Proficiency in Google/Microsoft Office Suite
  • Proficiency in Google Analytics
  • Advanced level proficiency in spoken and written English
  • Strong understanding of full-funnel marketing

Skills

  • Meta Ads
  • LinkedIn Ads
  • Google Ads
  • YouTube Ads
  • Bing Ads
  • Google Analytics
  • Microsoft Office
  • Performance Max
  • Standard Shopping
  • Display Advertising
  • Direct Response Marketing

Power Digital Marketing

Fashion Paid Advertising Strategist

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