Fashion Paid Advertising Strategist
Argentina · Brazil · Colombia · Mexico · Remote · 1-2 years experience · Remote · Posted Oct 6, 2026
At a glance
- Experience
- 1-2 years experience
- Workplace
- Remote
- Location
- Argentina · Brazil · Colombia · Mexico · Remote
About the role
- The Fashion Paid Advertising Strategist owns the execution, performance, and growth of paid media campaigns for a dedicated book of business. This role involves working closely with account leadership to develop strategy, manage budgets, and deliver performance insights across various paid social and search platforms.
Responsibilities
- Full ownership and execution of performance marketing via paid social and paid media native platforms
- Execute builds and production across channels including Meta, LinkedIn, Google, YouTube, and Bing Ads
- Lead execution of optimizations to improve performance relative to goals
- Manage client budgets and advise on budget changes
- Own strategic communication internally for client teams
- Provide weekly client progress recaps with performance insights and recommendations
- Execute performance reporting and create presentations for stakeholders
- Leverage data to tell a story and articulate results with clear next steps
- Employ AI technologies to enhance and optimize business processes
- Utilize and leverage the company's Nova ecosystem
Requirements
- 2-3 years of digital marketing experience, including 1-2 years in an agency setting
- Minimum 2 years of experience with Direct Response marketing in E-Commerce, Lead Gen, or B2B
- Minimum 2 years of experience with Meta Ads for direct response campaigns
- Minimum 2 years of hands-on experience with Search Engine Marketing
- Experience with campaign development and optimization processes including bid optimization, keyword research, and ad copy development
- Significant campaign management experience in Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, or Bing Ads
- Proficiency in Google/Microsoft Office Suite
- Proficiency in Google Analytics
- Advanced level proficiency in spoken and written English
- Strong understanding of full-funnel marketing
Skills
- Meta Ads
- LinkedIn Ads
- Google Ads
- YouTube Ads
- Bing Ads
- Google Analytics
- Microsoft Office
- Performance Max
- Standard Shopping
- Display Advertising
- Direct Response Marketing