Fashion Paid Media Senior Performance Analyst
Colombia · 4+ years experience · Remote · Posted Oct 6, 2026
At a glance
- Experience
- 4+ years experience
- Workplace
- Remote
- Location
- Colombia
About the role
- The Fashion Paid Media Senior Performance Analyst owns the execution, performance, and growth of marketing services for complex, enterprise-level accounts.
- This role involves serving as a primary escalation point, mentoring team members, and contributing to the development of the paid advertising department.
- The analyst leverages AI technologies and cross-channel strategy to drive measurable business outcomes for clients.
Responsibilities
- Lead paid advertising strategy and performance marketing for key accounts.
- Serve as the primary escalation point for key accounts to resolve roadblocks.
- Apply advanced cross-channel and technical expertise in attribution and incrementality.
- Oversee high-quality campaign execution and perform thorough QA.
- Ensure accurate budget pacing and advise on budget changes.
- Lead proactive strategy recommendations and maintain client testing roadmaps.
- Mentor and elevate team talent through coaching and training.
- Conduct training sessions on platforms, tools, and industry trends.
- Collaborate on new business pitches and audits.
- Leverage AI technologies to optimize workflows and performance.
Requirements
- 5-6 years of digital marketing experience, including 4+ years in an agency setting.
- Minimum 3 years of hands-on experience with Search Engine Marketing.
- Experience with campaign development and optimization on large, enterprise-level accounts.
- Significant campaign management experience in 3 or more additional campaign types (Performance Max, Shopping, YouTube, Display, Local, Bing).
- Minimum 3 years of hands-on experience with Meta ads direct response campaigns.
- Proficiency in Google/Microsoft Office Suite.
- Proficiency in Google Analytics.
- Expert knowledge of funnel marketing.
- Advanced level proficiency in spoken and written English.
- Strong organizational, project management, and client-facing presentation skills.
Preferred qualifications
- Experience with TikTok Ads
- Experience with LinkedIn Ads
- Experience with Pinterest Ads
- Lead Gen experience
- B2B experience
Workplace
- Role is based in Colombia.
Skills
- Bing Ads
- Meta Ads
- TikTok Ads
- LinkedIn Ads
- Pinterest Ads
- YouTube Ads
- Google Analytics
- Performance Max
- Search Engine Marketing
- Funnel Marketing
- Microsoft Office Suite