Integrated Marketing Manager (Short Term)

San Mateo, CA · San Mateo · USD 14,765-19,532 / month · 8+ years experience · Full-time · Onsite · Posted Oct 19, 2026

At a glance

Roblox's Integrated Marketing team leads integrated campaigns and major brand moments that shape how the world sees Roblox.
This is a temporary role owning high-visibility programs end to end during a busy stretch of events and campaigns.

Lead strategy and execution of tentpole campaigns, including LiveOps events, brand partnership activations, Creator Showdown and game activations, and influencer-led programs
Manage agency and vendor partners for creative and asset production, setting creative checkpoints, decision points and escalation paths at the start of vendor-led work
Develop and manage integrated marketing plans across social, paid, live content, influencer and owned channels with Creative, Social, Comms, Media and regional teams
Partner with Product Marketing to bring launches to market, translating product value into credible, audience-first messaging and launch plans
Define success metrics, report on campaign results, and use insights to refine messaging, creative and channel strategy

8+ years of integrated marketing experience, ideally in consumer tech, gaming, platforms or creator-driven ecosystems
Strong understanding of the gaming ecosystem, including live service games, UGC platforms and creator-driven economies
Experience working with creators and influencers, including partnership management and content briefs
Experience leading cross-channel campaigns across social, video, paid media, live content and events in multiple markets
Strong storytelling, organizational and project management skills, with a clear creative point of view and sound judgment on credibility and authenticity

Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday