Marketing Operations Specialist

Mumbai, Maharashtra · 1-3 years experience · Posted Oct 14, 2026

At a glance

Orion Innovation is looking for a Marketing Operations Specialist to support the execution and optimization of B2B marketing and demand generation programs.
This is a hands-on role focused on marketing automation, campaign execution, CRM and lead management, website operations, audience management, campaign tracking, and performance reporting.

Build, configure, test, and launch campaigns using ClickDimensions.
Create and manage emails, forms, landing pages, segments, and automated workflows.
Manage campaign triggers, audience criteria, and lead flows.
Conduct quality checks and troubleshoot campaign issues before and after launch.
Manage marketing-related lead and contact activities in Microsoft Dynamics 365.
Ensure accurate data synchronization between ClickDimensions and CRM.
Create and update website pages using approved CMS templates.
Maintain campaign trackers, timelines, deliverables, and status updates.
Use ChatGPT and Claude to support reporting, analysis, research, and content development.
Research LinkedIn followers and identify profiles aligned with Orion’s ICP, target industries, accounts, and roles.

Bachelor’s degree in Marketing, Business, Communications, or a related field.
1–3 years of experience in Marketing Operations, Demand Generation, Campaign Management, or Digital Marketing.
Hands-on experience with ClickDimensions or another marketing automation platform.
Working knowledge of Microsoft Dynamics 365 or a comparable CRM.
Basic HTML/CSS knowledge for email and landing-page troubleshooting.
Experience with website CMS platforms.
Strong attention to detail, organization, and communication skills.
Comfortable working with data, spreadsheets, campaign trackers, and reporting.
Comfortable using AI tools such as ChatGPT and Claude.