Paid Advertising Specialist - Ecommerce

Nicaragua · Colombia · 1-2 years experience · Remote · Posted Oct 6, 2026

At a glance

The Paid Advertising Specialist supports the execution and performance of paid advertising campaigns across a book of business. This role involves partnering with lead strategists or independently managing end-to-end strategy for core clients while leveraging AI-driven tools to drive growth.

Maintain flawless execution across paid advertising platforms including Meta, Google, and TikTok.
Independently manage timelines, budgets, pacing, and day-to-day performance.
Execute and optimize paid advertising programs including ad builds, reporting, and performance monitoring.
Identify growth opportunities, form test hypotheses, and recommend data-backed optimizations.
Incorporate client objectives, constraints, and brand nuances into decision-making.
Ensure accurate budget pacing and proactively flag risks.
Manage client testing roadmaps and prioritize experiments.
Prepare and present performance reports and recaps using data storytelling.
Leverage Power Digital’s Nova ecosystem to inform strategy and execution.
Introduce process improvements to enhance team operations or client outcomes.

1-2 years of digital marketing experience.
1+ years of experience with Direct Response marketing in E-Commerce.
1+ years of experience with Meta or Google Ads for direct response campaigns.
1+ years of experience leading paid advertising strategy for direct response marketing.
1+ years of experience with Google Analytics and Shopify.
1 year of experience in client-facing roles and communications.
Excellent Excel skills with understanding of advanced features.
Excellent data analytics skills.
Highly dependable, self-starter with strong organization and time management skills.