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Story Desk Manager

TEGNA Inc.

WBIR-TV Knoxville · 3-5 years experience · Posted Sep 21, 2026

At a glance

Experience
3-5 years experience
Location
WBIR-TV Knoxville

About the role

  • WBIR-TV Knoxville, the TEGNA-owned affiliate in Knoxville, is looking for a Story Desk Manager to lead the newsroom’s Story Management Desk and oversee daily news coverage across streaming, digital, social and linear platforms.
  • The successful candidate will guide a team of content creators in story development and presentation across all platforms, managing coverage throughout the day and bringing experience with assignment desk and digital operations best practices.

Responsibilities

  • Oversee daily coverage decisions and reporter assignments, with the goal of owning the biggest and most important stories of the day across platforms.
  • Determine the best format and platform for each story and establish clear expectations and timelines for coverage, publishing and updates.
  • Ensure breaking and developing stories are published quickly and updated continuously across digital platforms as new information becomes available.
  • Identify opportunities for live and continuous streaming coverage, particularly during breaking news, developing stories and major events.
  • Ensure stories are presented effectively for each platform, including strong headlines, video, images, live content and other elements that improve the audience experience.
  • Look ahead and plan coverage for upcoming events and news cycles.
  • Lead regular story check-ins throughout the day and adjust coverage as stories develop.
  • Use audience insights, analytics and social listening to inform coverage decisions, identify opportunities and improve audience reach.
  • Ensure competitive, engaging and impactful content across streaming, website, mobile app, social media and linear television.
  • Provide editorial guidance to ensure content is accurate, fair and meets journalistic standards across platforms.

Requirements

  • Bachelor’s degree in journalism or communications, or at least 3-5 years of journalism experience in a local newsroom, digital production or related role.
  • Superior news judgment and the ability to make fast, sound editorial decisions under pressure.
  • Proven success handling breaking news and developing coverage across platforms.
  • Experience managing or leading journalists in a fast-paced newsroom.
  • Demonstrated knowledge of digital and newsroom operations.
  • Strong understanding of digital publishing, streaming and linear news production and how audiences consume news across platforms.
  • Experience using audience data and insights to inform coverage decisions.
  • Experience helping transform and manage newsgathering systems and workflows.
  • Strong organizational skills with a keen eye for detail.
  • Demonstrated success as both a team leader and team player.

Preferred qualifications

  • Familiarity with the local market is a plus.

Benefits

  • Two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas
  • Access to dental and eye care coverage
  • Fertility, surrogacy and adoption assistance
  • Disability and life insurance
  • 401(k) program allowing pre-tax contributions from 1% - 80% with a 100% company match up to the first 4% of pay that is 100% vested from day one
  • Nine free virtual doctor’s appointments with a physician through Teladoc for all employees and eligible family members
  • 12 free annual therapy sessions with a licensed clinician through Spring Health for all employees and eligible family members
  • Paid Time Off (PTO) benefit
  • Nine paid holidays per year

TEGNA Inc.

Story Desk Manager

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