Channel Partners Program Manager
Amsterdam, North Holland · Madrid · Netherlands-Amsterdam · 2-4 years experience · Posted Sep 22, 2026
At a glance
- Experience
- 2-4 years experience
- Location
- Amsterdam, North Holland · Madrid · Netherlands-Amsterdam
About the role
- The Channel Partners Program Manager will operate and help build Axon's international Partner Program from the ground up.
- This execution-focused role involves managing program operations, maintaining system and data integrity, and enabling international distributors.
- The position reports to the Sr. Director of International Sales Ops and serves as a key contact for distributor relationships.
Responsibilities
- Design and rollout a formal partner strategy, including defining structure, tiers, requirements, and benefits.
- Define and track program participation and performance metrics for stakeholder reporting.
- Administer distributor-facing platforms and pipeline systems, including user access and configuration.
- Maintain data quality across distributor and pipeline records.
- Enable and maintain distributor-facing documentation, FAQs, and self-service resources.
- Supervise distributor onboarding, training, and recertification lifecycles.
- Track Axon product updates and drive distributor readiness.
- Support distributor-led orders and coordinate with internal teams for order fulfillment.
- Coordinate with cross-functional teams including Sales, Marketing, Product, and Compliance to align program rules.
- Gather and relay distributor feedback to inform program and process improvements.
Requirements
- 2–4 years of experience in channel/partner operations, customer success, sales operations, or a related support/coordination role.
- Comfort working directly with external partners/customers, including non-native English speakers.
- Strong attention to detail regarding data accuracy and process consistency.
- Proficiency with CRM, reporting, and productivity tools such as Salesforce, Microsoft Dynamics, Excel, or Google Workspace.
- Basic data analysis and reporting skills.
- Clear, professional written and verbal communication skills.
- Proactive, service-oriented mindset with the ability to manage multiple priorities.
- Ability to identify process improvements and turn ideas into practical actions.
- Demonstrated alignment with Axon's values: Own it, Join Forces, and Expect Candor.
Preferred qualifications
- Prior experience supporting a partner or partner-facing platform or tool.
- Exposure to channel program design (tiering, certification, incentives).
- Experience working with international partners.
- Experience supporting public sector, law enforcement, government, technology, SaaS, or hardware sales channels.
- Experience supporting partner communications, training, onboarding, or business reviews.
Workplace
- Role is based in Amsterdam, Netherlands or Madrid, Spain.
Skills
- Salesforce
- Microsoft Dynamics
- Excel
- Google Workspace
- CRM
- Data Analysis