CPG Senior Paid Advertising Strategist, Client Experience

Costa Rica · Ecuador · Honduras · Mexico · Nicaragua · Colombia · Remote · 1-2 years experience · Remote · Posted Oct 6, 2026

At a glance

Experience: 1-2 years experience
Workplace: Remote
Location: Costa Rica · Ecuador · Honduras · Mexico · Nicaragua · Colombia · Remote

The CPG Senior Paid Advertising Strategist owns the execution, performance, and growth of paid media campaigns for a specific book of business. This role involves working closely with account leadership to develop strategy, manage budgets, and communicate performance insights to clients. The strategist leverages AI tools and proprietary systems to optimize campaign results across various paid social and search platforms.

Full ownership and execution of performance marketing via paid social and paid media native platforms.
Execute campaign builds and production with 100% on-time delivery.
Lead execution of optimizations to improve performance relative to goals.
Manage client budgets and provide accurate budget pacing.
Perform quality assurance to prevent errors impacting client revenue.
Lead proactive strategy recommendations and maintain client testing roadmaps.
Escalate performance risks and distinguish between normal fluctuations and genuine account risk.
Own strategic communication internally and provide weekly client progress recaps.
Leverage data to articulate results and clear next steps to stakeholders.
Employ AI technologies to enhance and optimize business processes.

2-3 years of digital marketing experience.
1-2 years of experience in an agency setting.
Minimum 2-3 years of hands-on experience with at least 2+ paid advertising channels (Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat).
Experience with campaign development and optimization processes including bid optimization, keyword research, and ad copy development.
Proficiency in Google/Microsoft Office Suite.
Proficiency in Google Analytics.
Strong understanding of full-funnel marketing.
Advanced proficiency in spoken and written English.
Strong organizational and project management skills.
Confident with client-facing presentations and communication.