Director, Marketing Process & Technology
Remote US · USD 200,000-352,000 · 12+ years experience · Remote · Posted Oct 1, 2026
At a glance
- Experience
- 12+ years experience
- Workplace
- Remote
- Location
- Remote US
- Salary
- USD 200,000-352,000 · Base salary
About the role
- Ethos is hiring a Director, Marketing Process & Technology to join the Compliance department as a senior leader.
- This person will own marketing compliance review end to end, including the process, the technology, and the majority of reviews.
- The role charges the candidate with moving marketing review toward automation through AI while maintaining compliance standards.
Responsibilities
- Act as business owner and administrator of the AI marketing review tool, including configuration, rule and prompt tuning, testing, and release management.
- Define automation tiers determining what AI approves outright, what AI reviews subject to human confirmation, and what always requires human review.
- Continuously improve automated review quality by measuring output against human review, tuning to reduce missed issues, and expanding handled content categories.
- Establish human-in-the-loop thresholds, sampling, and ongoing QA to validate tool reliability as content, products, and regulations change.
- Own auditability of AI-assisted decisions so any approval can be reconstructed and defended to an examiner, auditor, or carrier.
- Partner with vendors, internal engineering, and data teams on integration, evaluation, and roadmap.
- Design and run intake for all marketing review requests, with clear SLAs, routing, and prioritization.
- Maintain review standards of record, review criteria, required disclosures, and pre-approved claims and language libraries.
- Personally perform the majority of reviews and serve as decision-maker on close calls, documenting rationale for usable precedent.
- Maintain recordkeeping and audit trails of submissions, versions, approvals, and conditions of approval.
Requirements
- 12+ years of relevant Compliance work experience in the insurance industry, including significant hands-on marketing and advertising review experience.
- Deep expertise in insurance regulatory marketing compliance, including advertising requirements, required disclosures, and advertising filing obligations across states.
- Demonstrated ownership of a high-volume marketing or advertising review function, including the standards and workflow behind it.
- Hands-on experience putting AI or automation to work inside a compliance review workflow by configuring, measuring, and improving it.
- Ability to define and defend where automation is appropriate and where human judgment is required to auditors, examiners, and carriers.
- Strong process design instincts including intake, SLAs, prioritization, throughput, and cycle time.
- Comfort working with data to measure review quality and automation performance, and reporting both to senior leadership.
- Exceptional written and verbal communication skills.
- Persuasive communicator and thought leader who can hold a firm line with Marketing without becoming a bottleneck.
- Experience hiring, developing, and managing an analyst, or clear readiness to do so.
Workplace
- Remote US
Skills
- AI
- Automation