Field Marketing Manager, Healthcare / SLED
Remote · 5-7 years experience · Full-time · Remote · Posted Oct 2, 2026
At a glance
- Experience
- 5-7 years experience
- Employment
- Full-time
- Workplace
- Remote
- Location
- Remote
About the role
- As the Field Marketing Manager for Healthcare / SLED, you act as the primary growth engine and lead marketing architect for Healthcare and State, Local & Education (SLED).
- You are responsible for pulling together people and resources to build a full GTM marketing motion that lands and expands some of the company's largest, most critical named accounts in these verticals.
- This role sits in the Public Sector organization with a clear focus on Healthcare and SLED, and collaborates across adjacent verticals where motions overlap.
Responsibilities
- Build and execute a data-driven marketing plan for Healthcare and SLED, and orchestrate core business partners into one motion aimed at must-win accounts.
- Own the vertical pipeline target and design/run programs that help priority accounts land, expand, and adopt more of the platform.
- Deploy memorable in-person, virtual, and next-gen experiences and the operational workflows that bring them to life.
- Translate the Cursor mission into healthcare and SLED language, partnering with PMM and corporate marketing to keep the story sharp and consistent.
- Act as the strategic marketing partner to Healthcare and SLED sales by leading planning calls, providing account-level insights, and analyzing vertical pipeline trends.
- Support broader Public Sector needs as needed.
- Obsess over the end-to-end details of every program including ideation, promotion, vendor management, onsite, and follow-up.
- Track every dollar spent against pipeline generated and manage the vertical budget toward high-impact investments.
- Feed Corporate and PMM real-time feedback on messaging resonance and competitive shifts.
Requirements
- 5–7+ years of healthcare marketing / GTM experience (provider, payer, health systems, health tech, or adjacent).
- Ability to travel (~30%) to host industry programs, support Vertical Sales, and connect with customers in-market.
- Experience producing high-end, white-glove executive experiences including industry-flagship overlays and 1:few vertical ABM.
Workplace
- This is a remote role.
- Travel for industry programs and customer engagements is required at approximately 30%.
