At a glance
- Experience
- 4+ years experience
- Workplace
- Remote
- Location
- Remote
About the role
- Toast is seeking a Marketing Analytics Manager on the Marketing Analytics team to help make smarter, faster decisions across the customer journey, with a particular focus on customer lifecycle.
- This role will wed new and existing customer data with upsell marketing campaigns and sales tactics to optimize how customer ARPU is expanded over the lifespan of Toast customers.
Responsibilities
- Serve as the lead analyst for Toast’s upsell motions
- Determine how to address new customers with upsell tactics and marketing
- Work closely with Toast Web team to develop digital experiences for Toast Customers in Toast Web
- Measure the performance of customer marketing programs and campaigns
- Uncover trends and opportunities across the customer lifecycle using data
- Translate findings into clear recommendations for where and how to focus efforts and size the potential impact of new marketing ideas to guide prioritization
- Collaborate with Finance & Analytics teams to build dashboards and attribution frameworks that support cross-functional alignment and accuracy
Requirements
- 4+ years of experience working with marketing analytics and customer data
- Proficient with tools like Snowflake, SQL, Excel
- Mastery of analytics tools with data visualization components such as Sigma, Hex, Looker
- Strong business acumen with the ability to connect data to outcomes
- Excellent communication and storytelling skills; able to influence others to take action
- Expert with AI tools, particularly those used for analysis and visualization (Claude, Hex AI)
Benefits
- Cash compensation including overtime, bonus/commissions if eligible
- Equity
- Benefits
Workplace
- Remote; USA
Skills
- Snowflake
- SQL
- Excel
- Sigma
- Hex
- Looker
- Claude
- Hex AI
