Marketing Operations & AI Specialist (Full Time, Remote)

India & The Philippines · India · The Philippines · Remote · Posted Oct 10, 2026

At a glance

Balto is seeking a Marketing Operations and AI Specialist to keep their marketing engine clean, measurable, and running efficiently.
The role involves owning data, attribution, and day-to-day operations to support and keep the BDR team productive.
The specialist will use AI to build tools and workflows that eliminate manual busywork.

Clean up and maintain contact, account, and lead data across HubSpot and Salesforce
Find the root cause of bad data, fix it, and put a process in place so it doesn't come back
Build AI-powered workflows that handle enrichment, deduplication, and cleanup
Own marketing and campaign attribution from first touch to closed-won
Build reports that answer real questions and help the team decide where to spend time and money
Build and enrich target lists in Clay and TitanX based on Balto's ICP and target accounts
Spot manual, repetitive work and replace it with automations, AI agents, or simple tools
Document processes, fields, and changes, and communicate updates to the right people
Build reports that show each BDR's activity such as calls, emails, and contacts
Monitor BDR task loads and sequence capacity to ensure realistic workloads and effective list execution

Extremely detail-oriented with the ability to notice duplicate records, broken field mappings, and tracking errors
Understand the business, including why reports matter, who uses them, and what decisions they drive
Think independently to investigate problems, ask questions, and deliver recommended solutions
Communicate clearly when things change regarding new processes, fields, and rules
Hands-on experience with attribution models and campaign tracking
Comfortable working with large datasets in spreadsheets, including formulas, lookups, filtering, and data cleanup
Experience supporting BDR or SDR teams with reporting, list building, or sequencing