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Membership Director - Miami

Soho House & Co

Soho Beach House Miami, 4385 Collins Ave, Miami Beach, FL 33140 · Soho Beach House Miami · 10+ years experience · Remote · Posted Oct 9, 2026

At a glance

Experience
10+ years experience
Workplace
Remote
Location
Soho Beach House Miami, 4385 Collins Ave, Miami Beach, FL 33140 · Soho Beach House Miami

About the role

  • The Membership Director, Miami is responsible for overseeing the development, acquisition, and retention of Soho House members.
  • This role drives membership growth, leads and manages the local Membership team, ensures a high standard of member experience, and significantly contributes to the overall success of the business.
  • The Director will work closely with House, regional, and global teams to meet quarterly and annual membership targets while building and nurturing a vibrant member community.

Responsibilities

  • Deliver the full membership budget each year, in line with weekly revenue targets and quarterly and annual targets for both new application approvals and member retention.
  • Develop and deliver a comprehensive membership strategy with clear plans across acquisition and retention, monitoring performance and adjusting throughout the year as needed.
  • Develop strategies for key renewal groups and manage and execute retention plans both offsite and onsite to mitigate churn.
  • In close partnership with the Area General Manager, lead the Membership team, ensuring clear roles, responsibilities, and accountability across the function.
  • Build, grow, and manage the Membership Committee, ensuring it is balanced and reflects the House Identity Plan.
  • Oversee the membership application and approval process to ensure all approved members meet Soho House's standards of quality and creativity.
  • Ensure all new members receive a high-quality introduction to the House, its community, values, rules, and membership experience.
  • Develop and lead a proactive outreach strategy, building a strong and consistent pipeline of prospective members aligned with the House identity and membership targets.
  • Lead efforts to address member behaviour and conduct issues, working closely with the Membership and House teams to handle sensitive conversations.
  • Spend significant time in the House throughout the week, including appropriate evenings and weekends, maintaining a visible and approachable presence with members.

Requirements

  • Over 10 years of experience with strong leadership skills and a proven track record of managing high-performing teams and large budgets.
  • A minimum of 5 years experience managing teams in different markets within USA, including a strong knowledge of consumer behaviour, cultural insights, and ability to translate into revenue growth.
  • Extensive network and experience in creative industries.
  • Demonstrated expertise in driving and retaining membership and/or sales into a similar business.
  • Exceptional communication and interpersonal skills, with the ability to engage and inspire others, with extensive experience building and leading presentations.
  • Data-driven approach to membership management, with the ability to interpret and act on key metrics.
  • Passion for creativity, community building, and hospitality.

Benefits

  • Career Development: progress career domestically or internationally as well as managerially or technically
  • Soho Impact: empowering the Soho House Community to make positive change through mentoring, apprenticeship, local outreach, and sustainability
  • Learning & Development: extensive range of internally and externally run courses available for all employees
  • Cookhouse & House Tonic: monthly calendars, trips, trainings, and events celebrating passion for food and drink
  • Team Events: fitness sessions, cinema screenings, and art classes held each month
  • Team Meal: substantial meal provided free of charge whilst on duty in Houses & Restaurants

Skills

  • Salesforce

Soho House & Co

Membership Director - Miami

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