Senior Communications Manager, Shows
San Francisco (HQ) · New York · USD 150,000-180,000 · 6+ years experience · Full-time · Hybrid · Posted Oct 19, 2026
At a glance
- Experience
- 6+ years experience
- Employment
- Full-time
- Workplace
- Hybrid
- Location
- San Francisco (HQ) · New York
- Salary
- USD 150,000-180,000
About the role
- Substack is seeking a Senior Communications Manager to lead communications efforts for its audio and video offerings.
- This role involves developing integrated initiatives to highlight products, elevate creators, and expand the platform's audience.
- The position sits on the Brand & Communications team and requires a blend of strategic planning and hands-on execution.
Responsibilities
- Lead audio and video storytelling through integrated communications across editorial, social, publicity, events, and creator channels.
- Own product storytelling and education, including launches, feature announcements, and ongoing creator education.
- Build an ongoing pipeline of stories about podcasters and video-first creators on the platform.
- Identify industry opportunities by monitoring the podcasting and video landscape, competitor platforms, and emerging trends.
- Shape Substack’s presence at major industry gatherings such as SXSW and podcast festivals.
- Serve as a visible voice for audio and video offerings by building in public and engaging with industry voices.
- Build and maintain relationships with creators and industry figures across various digital channels.
Requirements
- 6+ years of relevant experience in developing and executing integrated communications strategies.
- Exceptional writing and editing skills with sharp editorial judgment.
- Deep knowledge of the audio and video creator ecosystem, including podcasts and YouTube.
- Ability to identify compelling stories and develop strong angles across multiple formats.
- Entrepreneurial spirit with the ability to execute independently in a fast-moving environment.
- Willingness to collaborate with any writer or creator on the platform regardless of their views.
- Flexibility to travel to oversee on-site execution.
- Must be based in San Francisco or New York City.
Benefits
- Competitive salary ($150k-180k)
- Equity
Workplace
- Role is based in San Francisco (HQ) or New York City.
- Requires flexibility to travel for on-site execution.
Skills
- Communications Strategy
- Publicity
- Podcasting
- YouTube