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Senior Integrated Campaigns Manager

Harvey

New York · USD 136,000-187,000 · 5+ years experience · Full-time · Hybrid · Posted Oct 7, 2026

At a glance

Experience
5+ years experience
Employment
Full-time
Workplace
Hybrid
Location
New York
Salary
USD 136,000-187,000

About the role

  • The Senior Integrated Campaigns Manager will build the function responsible for reaching sophisticated legal and professional services professionals navigating AI adoption.
  • You will drive Harvey's global integrated campaign from strategy to execution, defining priority audiences, sharpening positioning, and designing coordinated programs.
  • This is a strategic and high-impact role with meaningful influence across the company.

Responsibilities

  • Set Harvey's global integrated campaign strategy, defining audiences, segments, narratives, and campaign architecture to drive awareness, engagement, pipeline, and revenue.
  • Turn audience insight into differentiated positioning by developing messaging rooted in primary research, customer insight, competitive intelligence, and demonstrated use cases.
  • Translate company priorities into market-facing programs by partnering with Product, Sales, and business leaders.
  • Orchestrate the full marketing system, bringing together digital, social, communications and analyst relations, alliances, events, field marketing, and other channels into cohesive global campaigns.
  • Track and report key campaign goals, performance metrics, and operating cadence that connect campaign investment to audience and business outcomes.
  • Raise the creative and strategic bar by establishing what great campaign thinking looks like at Harvey.
  • Build an AI-native campaign engine by applying AI across audience research and modeling, creative development, experimentation, personalization, localization, and performance analysis.

Requirements

  • 5+ years of B2B marketing experience, including significant ownership of integrated campaigns, demand generation, or go-to-market programs within enterprise software or high-growth SaaS.
  • Strong commercial instincts with experience owning multi-million-dollar investments and connecting marketing decisions to audience impact, pipeline, revenue, and ROI.
  • Exceptional positioning and messaging judgment, with the ability to get from audience research and market insight to a differentiated point of view and write when the stakes are high.
  • Exceptional cross-functional influence with experience orchestrating digital, social, communications, analyst relations, partnerships, events, and field marketing as one system.
  • Hands-on fluency with AI as part of your campaign workflow, with informed opinions about where it improves marketing and where human judgment remains the advantage.
  • Comfort with ambition and ambiguity, able to create clarity where there isn't yet a playbook, move quickly, and build systems that scale.

Skills

  • AI
  • Demand Generation
  • Go-To-Market Programs
  • Positioning And Messaging
  • Analytics And Optimization

Harvey

Senior Integrated Campaigns Manager

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