Senior Manager, Marketing Operations, LATAM

Mexico City, Mexico City · Mexico City · 7+ years experience · Hybrid · Posted Oct 19, 2026

At a glance

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.
Join our team, and help us shape the future of anime!

The Senior Manager, Marketing Operations will build and run the operational backbone for marketing execution across Latin America.
This role translates regional priorities into clear workflows, workback plans, asset requirements, and launch-ready execution across multiple markets and channels.

Build and maintain the operating framework that translates LATAM marketing priorities into executable plans.
Own campaign intake, briefing, workback schedules, approvals, status tracking, and launch-readiness processes.
Coordinate asset requirements, transcreation/localization workflows, versioning, approvals, and delivery.
Connect Lifecycle, Curation, Brand, Partnerships, and Communications teams to synchronize execution plans.
Establish usage and governance for workflow tools and simplify templates and operating routines.
Partner with Creative and resource owners to forecast capacity and sequence priorities.
Support operational tracking of campaign spend, POs, vendor deliverables, and production commitments.
Maintain a view of campaign risks, approvals, and dependencies to escalate issues before launch.
Capture learnings and build repeatable playbooks for high-frequency regional initiatives.

7+ years of experience in marketing operations, integrated marketing, campaign operations, creative operations, or program management.
Proven experience building operational processes across multiple channels, markets, stakeholders, and time zones.
Strong expertise in campaign planning, workback management, creative/localization workflows, and launch readiness.
Experience with workflow and project-management platforms such as Wrike, Asana, Monday.com, or Airtable.
Strong stakeholder-management skills including experience partnering with global teams and agencies.
Comfort with budget tracking, vendor coordination, and operational reporting.
Strong written and verbal communication skills in English and Spanish.