At a glance
- Experience
- 3+ years experience
- Location
- Remote · Boston
About the role
- The Sr. Associate, Customer Marketing will own strategic customer communications and execute multi-channel marketing programs to support Toast's restaurant and retail community.
- This role involves working across the marketing tech stack to build, test, and launch campaigns while collaborating with Product and Customer Success teams.
- The position requires a growth mindset and the ability to leverage AI tools to streamline workflows and scale communication output.
Responsibilities
- Own the strategy and execution for sensitive customer relationship management communications.
- Build, test, and launch email, in-app, and push communication campaigns.
- Ensure flawless execution, segmentation, and QA for marketing campaigns.
- Leverage AI tools like Gemini and Claude Cowork to draft copy and experiment with messaging.
- Streamline technical workflows to scale marketing output.
- Partner with Product Marketing, Customer Success, and Product teams to create customer-facing assets.
- Support ad-hoc communication needs and technical troubleshooting within marketing tools.
Requirements
- 3+ years of marketing experience.
- Foundation in program management and cross-functional collaboration.
- Track record of utilizing AI to enhance team output.
- Strategic growth mindset paired with execution focus.
- Marketing technology proficiency with tools like Marketo, Pendo, Braze, or similar.
Benefits
- Competitive compensation
- Cash compensation (overtime, bonus/commissions if eligible)
- Equity
Workplace
- Remote role with a presence in Boston.
- Hybrid work model that fosters in-person collaboration.
Skills
- Marketo
- Pendo
- Braze
- Gemini
- Claude Cowork
- B2B SaaS Marketing
- Program Management
- Segmentation
- QA
