Staff Growth Marketer

SF · NYC · 10+ years experience · Full-time · Hybrid · Posted Oct 19, 2026

At a glance

Abridge was founded in 2018 with the mission of powering deeper understanding in healthcare. Our AI-powered platform was purpose-built for medical conversations, improving clinical documentation efficiencies while enabling clinicians to focus on what matters most—their patients.
Our enterprise-grade technology transforms patient-clinician conversations into structured clinical notes in real-time, with deep EMR integrations. Powered by Linked Evidence and our purpose-built, auditable AI, we are the only company that maps AI-generated summaries to ground truth, helping providers quickly trust and verify the output. As pioneers in generative AI for healthcare, we are setting the industry standards for the responsible deployment of AI across health systems.
We are a growing team of practicing MDs, AI scientists, PhDs, creatives, technologists, and engineers working together to empower people and make care make more sense. We have offices located in the Mission District in San Francisco, the SoHo neighborhood of New York, and East Liberty in Pittsburgh.

Abridge is hiring a Staff Growth Marketer to build and own the product-led growth motion, turning clinicians who hear about Abridge into daily users and driving expansion.
This is a senior individual contributor role with a heavy focus on PLG, running point on all paid marketing and owning the paid budget.

Define the PLG roadmap and connect it to every growth motion by translating company goals into a prioritized plan for end-user acquisition, activation, engagement, and expansion.
Own the end-user funnel by mapping the clinician journey from first touch to habitual use, identifying drop-offs, and building onboarding, in-product prompts, lifecycle email, and referral loops.
Run a high-velocity experimentation program across web, product surfaces, paid, and lifecycle.
Own paid marketing and the paid budget across paid social, Google, programmatic, and OOH, setting channel mix and budget allocation while managing platform and agency partners.
Connect bottoms-up adoption to enterprise pipeline by partnering with Sales and RevOps to define product-qualified signals and show how usage drives health system expansion.
Build the measurement foundation for PLG in partnership with Data Science and GTM Tech, defining activation and retention metrics, attribution, and dashboards.
Pioneer new methods with AI by building tools and workflows that speed up research, personalization, testing, and analysis.
Advise on growth more broadly as the team's growth advisor, coaching marketers on experimentation, funnel analysis, and channel strategy.

10+ years of growth marketing experience, with at least 4 years owning product-led growth at a high-growth software company
A track record of moving activation, conversion, or retention metrics at scale, and the funnel math to show it
Deep experimentation skills to experiment across channels and tactics to drive user acquisition and translate results into scalable playbooks
Hands-on experience running paid programs across paid social, search, programmatic, and OOH, including owning the budget and reporting on its return
Strong B2C instincts in a B2B setting to reach and activate end users and understand how their adoption earns the economic buyer's attention
Comfort building internal tools and workflows with AI, and a habit of using it to work faster and better
Low ego, high standards: direct, collaborative, and focused on outcomes over credit

AI company experience
Experience driving PLG in healthcare, or selling to clinicians and other professional end users
Background building a self-serve or freemium motion from zero to one
Hands-on experience with referral, community, or word-of-mouth loops that grew a user base efficiently

14 paid holidays
Flexible PTO for salaried employees and accrued time off for hourly employees
Medical, Dental, and Vision coverage for all full-time employees and their families
Monthly HSA contributions for High Deductible Health Plan participants
Paid parental leave for all full-time employees
Family forming benefits with resources and financial support
401(k) matching
Tax-free personal device allowance
Flexible Spending Accounts (FSA) and Commuter Benefits
Lifestyle Wallet for fitness, professional development, coworking, and more