B2B Paid Advertising Strategist

Colombia · Argentina · Brazil · Mexico · Remote · 1-2 years experience · Remote · Posted Oct 6, 2026

At a glance

The B2B Paid Advertising Strategist owns the execution, performance, and growth of campaigns within their assigned book of business.
This role involves working closely with account leadership to ideate and evolve strategies while managing reporting, optimizations, and client communication.
The strategist leverages AI technologies and proprietary systems to enhance business processes and drive measurable outcomes.

Full ownership and execution of performance marketing via paid social and paid media native platforms.
Execute builds and production with 100% on-time delivery.
Lead execution of optimizations to improve performance relative to goals.
Manage client budgets and advise on budget changes with accurate pacing.
Perform quality assurance to ensure no errors negatively impact client revenue.
Lead proactive strategy recommendations and maintain client testing roadmaps.
Escalate performance risks early and distinguish normal fluctuations from genuine account risk.
Own strategic communication internally and provide weekly client progress recaps.
Leverage data to tell a story and articulate results to clients and stakeholders.
Employ AI technologies to enhance and optimize business processes.

2-3 years of digital marketing experience.
1-2 years of experience in an agency setting.
Minimum 2-3 years of hands-on experience with at least 2 paid advertising channels (Google/Bing, Meta, TikTok, LinkedIn, Pinterest, or Snapchat).
Experience with campaign development and optimization processes including bid optimization, keyword research, and ad copy development.
Proficiency in Google/Microsoft Office Suite.
Proficiency in Google Analytics.
Strong understanding of full-funnel marketing.
Advanced level proficiency in spoken and written English.
Strong written and verbal communication skills.
Strong organizational and project management skills.

Base salary + commission opportunities
Prepaid Medicine Plan
15 paid vacation days (PTO) per year
Up to 4 hours per quarter for paid Volunteer Time Off (VTO)
Employee Assistance Program (EAP)
17 observed Colombian national holidays + 2 mental health recharge days per year
Legal benefits like Prima and Cesantias
Paid Social Security
Ongoing employee development programs
Quarterly awards including prize money