Product Marketer, T:0

US - San Francisco · 5+ years experience · Full-time · Hybrid · Posted Sep 30, 2026

At a glance

Airwallex is the AI-native financial operating system for a real-time, intelligent economy. More than 676,000 businesses, including McLaren Racing, Qantas, SHEIN, and TikTok, use us, directly or through our platform partners, to run their financial operations or build and monetize financial products of their own.
We started in Melbourne in 2015 to build the infrastructure global commerce runs on. We're the regulated backbone behind global payments: not by accident, but by design. A decade plus, 85+ licenses, and a financial infrastructure spanning North America, Europe, the Middle East, and Asia-Pacific.
We're co-headquartered in San Francisco and Singapore, with more than 2,300 people across 27 offices. We hire builders with founder-level energy, people who move fast with good judgment, dig in with real curiosity, and make calls from first principles rather than waiting to be told what to do. Read our operating principles https://www.airwallex.com/en-us/operating-principles to see it in full.

Airwallex is seeking a Product Marketer for T:0 to own positioning, messaging, and product content in a production-oriented role.
The T:0 team is turning accounting into autonomous infrastructure that closes books, reconciles, and reports continuously.
This role involves writing website copy, creating product content, running product launches, and partnering directly with executive and product teams.

Own the ICP and know the customer by running customer interviews, win/loss conversations, and sitting in on sales calls.
Own positioning and messaging by building the core narrative and frameworks for the website, sales deck, launches, and content.
Write the website copy on every page.
Make product content including product walkthroughs, explainers, demo videos, and launch assets.
Run product launches by building a repeatable launch motion, narrative, assets, internal enablement, and timing.
Own the blog and SEO content strategy, decide what to rank for, write briefs, and write key pieces.
Write the T:0 newsletter.
Own competitive intelligence by tracking competitors and arming the sales team with usable tools.
Build sales enablement materials including one-pagers, objection handling, competitive battlecards, and demo narratives.
Own pricing and packaging in partnership with the CEO and Product teams.

5+ years in product marketing or an adjacent role where you personally owned positioning and shipped the assets.
Exceptional writing skills.
A track record of high output with volume and velocity in a recent 90-day stretch.
Experience doing real customer research and showing how specific insights changed specific messaging.
Ability to understand and hold your own on a technical product.
Ability to operate without a brief or a handed-down prioritized queue.

Fintech, accounting, or founder-finance-stack experience.
Experience as the first or only product marketer somewhere.
Comfortable recording and lightly editing your own product videos.
Aggressive use of AI tools for research, drafting, competitive monitoring, and content iteration.
Experience marketing to founders and early-stage operators.