Senior Marketing Manager - The Orchard

Africa, Nigeria, Lagos · Nigeria · 5+ years experience · Posted Sep 30, 2026

At a glance

The Orchard is seeking a Senior Marketing Manager to join their Pan African team to drive marketing, strategic partnerships, and label services.
The role involves managing end-to-end relationships with distributed music clients and labels while executing multi-channel release campaigns across Africa.

Manage end-to-end relationships with distributed music clients, labels, and management teams across Africa.
Design, logistically execute, and measure multi-channel release marketing campaigns.
Pitch and onboard high-potential labels, independent artists, and catalog owners to the distribution ecosystem.
Partner with regional, international, finance, legal, and video services teams to support client projects.
Identify and secure brand partnerships, event sponsorships, and co-marketing opportunities.
Drive client adoption of internal tech suite and workstation analytics tools.
Serve as a local representative for The Orchard at music industry events, showcases, and conferences.

Minimum 5+ years of experience in digital marketing, product management, or account management within the African music industry.
Deep operational understanding of digital supply chains, content management systems, digital metadata, and streaming algorithms.
Outstanding written and verbal communication in English.
Strong skills in diplomatic stakeholder management and executive presentation.
Established network of relationships across brands, media outlets, talent managers, and independent label executives in Africa.
Exceptional ability to multitask and prioritize tight delivery deadlines.
Willingness to work flexible hours including evenings and weekends for shows and industry functions.
Willingness to travel regionally and internationally as required.