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Sales Planner

Roku

New York · 1-3 years experience · Hybrid · Posted Sep 30, 2026

At a glance

Experience
1-3 years experience
Workplace
Hybrid
Location
New York

About the role

  • As a Sales Planner (Client Associate) at Roku, you own the operational engine of the campaign lifecycle from pre-sale planning support through IO close, programmatic deal setup, trafficking, launch, and reporting.
  • Embedded in a client-facing pod alongside Account Managers and Account Executives, you keep campaigns moving and people informed by driving details across every team that touches them.

Responsibilities

  • Support proposal development, manage campaign launches, troubleshoot trafficking issues, and support wrap report creation.
  • Perform pre-sale support including avails pulls, inventory checks, targeting and audience segment creation in the DMP, and flight line item creations in order management systems.
  • Verify plan details against signed IO terms, own billing case submission, and manage communications with offshore partners through final approval.
  • Configure programmatic deals including SSP, seat ID, and demand system setup for Programmatic Guaranteed, alongside flight creation and deal ID requests for PMP.
  • Own end-to-end launch readiness by building launch cases, verifying flight accuracy, and mapping and QA'ing tags and measurement details.
  • Manage creative asset intake and delivery through project management and creative trafficking tools, verify specs, and ensure correct mapping ahead of launch.
  • Communicate cross-functionally across offshore partners, Ad Operations, Billing, Measurement, Inventory, Brand Activation, and clients.
  • Provide in-flight and post-campaign support by confirming launches with clients, troubleshooting delivery issues, resolving billing discrepancies, and supporting reporting.
  • Keep pipeline, flighting, and opportunity data accurate across core platforms throughout the campaign lifecycle.
  • Use AI tools daily to reduce manual work and error, including QA'ing setups, drafting communications, and automating repetitive reporting.

Requirements

  • 1-3 years of experience in digital media, ad operations, sales planning, campaign management, or a client-facing operations role.
  • Demonstrated ability to own workstreams end to end in a high-volume environment.
  • Strong written and verbal communication skills with the ability to manage multiple stakeholders at once.
  • Detail-oriented, process-driven, and resourceful mindset.
  • Proactive, solutions-oriented approach to anticipating needs and moving work forward.
  • Eagerness to build deep expertise in programmatic advertising, media planning, full campaign lifecycle, and the streaming ecosystem.

Preferred qualifications

  • Familiarity with CRM and project management tools such as Salesforce, Asana, or Airtable.
  • Prior experience in ad sales support, account management, media planning, or client services at a publisher, agency, or DSP/SSP.
  • Working knowledge of programmatic deal types (PG, PMP, open auction), DMP platforms, or campaign trafficking tools.
  • Familiarity with the streaming, linear TV, and CTV advertising landscape.

Benefits

  • Health insurance
  • Equity awards
  • Life insurance
  • Disability benefits
  • Parental leave
  • Wellness benefits
  • Paid time off
  • Global access to mental health and financial wellness support
  • Healthcare (medical, dental, and vision)
  • Commuter and retirement options (401(k)/pension)

Workplace

  • Teams generally work in the office Monday through Thursday.
  • Fridays are generally flexible for remote work, except for roles requiring five-day in-office attendance.

Skills

  • Salesforce
  • Asana
  • Airtable
  • DMP
  • SSP
  • Programmatic Guaranteed
  • PMP

Roku

Sales Planner

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