WFC LA Inc logo

Senior Performance Marketing Manager

WFC LA Inc

Santa Monica · Front · 5-7 years experience · Posted Oct 19, 2026

At a glance

Experience
5-7 years experience
Location
Santa Monica · Front

About the role

  • Angel City FC is seeking a highly analytical, growth-minded Senior Performance Marketing Manager to own the strategy, execution, and optimization of our paid media portfolio.
  • This role is directly responsible for driving ticketing and eCommerce revenue, maximizing ROAS, and scaling our digital and physical footprint.
  • As a proactive self-starter, you will manage a significant media budget, overseeing our primary digital media agency for paid social, search, programmatic, and display networks.

Responsibilities

  • Lead day-to-day communication and strategic direction for our primary media agency, holding them accountable for performance across Meta, Google, and programmatic media.
  • Manage and optimize additional digital media streams including B2B/premium ticketing campaigns on LinkedIn, and proactively lay the groundwork to pilot and launch emerging performance channels.
  • Directly manage relationships, contract negotiations, and inventory with multiple traditional and non-traditional vendors for Out-of-Home campaigns.
  • Oversee the execution, scheduling, and performance tracking of high-stakes contractual media partnerships, ensuring fulfillment and optimal impact.
  • Steer the end-to-end strategy for all paid channels to aggressively drive revenue across ticketing and eCommerce merchandise sales.
  • Actively identify market opportunities to scale campaigns, test new audiences, and pivot media strategies mid-flight when necessary.
  • Partner closely with the internal creative team to brief, order, and traffic the assets needed to fuel diverse media flights and optimization tests.
  • Manage performance marketing calendars and production pipelines using Asana to ensure flawless campaign launches and asset deliveries.
  • Manage allocations across our media portfolio, continuously auditing performance and dynamically shifting capital to the highest-performing channels.
  • Deliver weekly, monthly, and seasonal reporting that translates complex data into actionable insights for executive leadership.

Requirements

  • 5–7+ years of dedicated performance marketing experience, ideally within sports, entertainment, live events, agency settings, or a fast-paced eCommerce brand.
  • Proven track record of managing paid media budgets across Paid Social, Search/SEM, Display networks, and physical Out-of-Home media.
  • A fiercely analytical, data-driven mindset with a proven history of converting raw data into scalable growth strategy.
  • A proven self-starter who operates with a high degree of autonomy, takes immediate ownership of goals, and is comfortable adjusting strategies dynamically.
  • Advanced proficiency with Google Analytics 4, Google Tag Manager, Meta Business Manager, HubSpot, Looker Studio, and Asana.
  • Strong ability to write high-converting ad copy and provide clear, performance-minded creative direction to design teams.
  • A proactive collaborator who thrives in a fast-paced environment and is capable of working flexible hours aligned with the ACFC match schedule.

Benefits

  • Fully funded comprehensive medical, dental, and vision coverage
  • 401K plan
  • Flexible PTO policy
  • Paid Parental Leave
  • Cell Phone Reimbursement
  • Snacks and beverages
  • Dog-Friendly HQ in Santa Monica
  • Complimentary tickets to home games

Skills

  • Google Analytics 4
  • Google Tag Manager
  • Meta Business Manager
  • HubSpot
  • Looker Studio
  • Asana
  • Meta
  • Google
  • LinkedIn
  • TikTok
  • Snap

WFC LA Inc

Senior Performance Marketing Manager

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